How should you approach split-testing your checkout process?
This question was asked of Bryan Eisenberg in yesterday’s Google Website Optimizer webinar. Bryan recommended split-path testing, reducing the number of steps in your process and using your analytics data to determine what part of your checkout path needs attention.
Mar 28, 2008
Creating an Accessible Checkout Progress Bar
All websites (from content to commerce) should be as accessible as possible. I could get into a long series of paragraphed rants about that topic, but I’ll save that for another day :). For more on web standards and accessibility you can check out Roger Johansson’s write up.
One thing that is often overlooked in regards to accessibility and usability is the Checkout Progress Bar. This article is more of a tutorial for designers and front-end developers on how to build out an accessible Checkout Progress Bar without using hotspots or a large amount of images.
One thing that is often overlooked in regards to accessibility and usability is the Checkout Progress Bar. This article is more of a tutorial for designers and front-end developers on how to build out an accessible Checkout Progress Bar without using hotspots or a large amount of images.
Mar 5, 2008
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